Contrast that with Starbucks, who buys more than 100 million pounds of coffee beans per year, and the problem is obvious: there’s simply not enough kopi luwak to satiate Starbucks’ enormous hunger. Save my name, email, and website in this browser for the next time I comment. The 6 Best Sumatra Coffee 2021 Picks. The seed is removed from the berry/cherry and roasted into the familiar “beans” you’ve come to know as coffee. Right. But what is the world’s most expensive coffee? Brace yourself because Kopi Luwak, the world’s most expensive coffee, is actually cat poop… Where the average cup of coffee will typically cost you from 2 to 5 dollars, a cup of Kopi Luwak can cost you anywhere from 40 to 100 dollars per cup! 90 ($45.90/Ounce) Starbucks already sources a large amount of its coffee from Indonesia, particularly from Indonesia’s largest island, Sumatra. ... said that the civets chose only the best and perfectly ripe coffee cherries, making their poop a gold mine of coffee goodness. Civet coffee has gained a reputation as the world’s most expensive coffee. Kopi luwak is a coffee that consists of partially digested coffee cherries, which were eaten and defecated by the Asian palm civet (Paradoxurus … The animals reportedly showed psychological effects like aggression, erratic behavior, and in some case would even cause themselves injuries. The market for this niche product has become so large that many people have resorted to marketing fakes as the real deal. Why is it the most expensive? In fact, they are found in many countries and Civets were often seen as a nuisance because they would get into areas humans didn’t want them too, eat food, and make lots of noise at night. Cat Poop Coffee retails for US$700 per kilogram!!! In other words, it would be easy for Starbucks to jump in and start serving kopi luwak almost immediately. Just like monkey coffee, bat “poop” coffee is produced when a certain species of Central American bat, the artibeus jamaicensis , eats the outer pulp of the coffee cherries and then licks the sugary mucilage . There’s also something to be said about the quality. A civet eats the berries for their fleshy pulp. It has been sold in the U.S. for up to $600 per pound and can fetch as much as $30 for a single brewed cup in some parts of the world. At the pace they’re going, it’s only a matter of time before they go really big and start selling kopi luwak, too. Called Kopi Luwak in Indonesia, this cat poop coffee is famous around the world. Required fields are marked *. Because coffee extracted from the feces of a tree dwelling cat wasn't strange enough: Elephant dung coffee. Where to Buy Cat Poop Coffee: Online Retailers and Coffee Shops While these are some compelling reasons for why Starbucks might add kopi luwak to its menu in the future, there is one major factor working against them: kopi luwak is in short supply. Basically what happens is a cat-like ferret creature eats the coffee beans, goes on about its life, does cat-like ferret creature things, then poops out the coffee beans and I drink them. Kopi luwak, also known as civet coffee or cat poop coffee, is undoubtedly one of the most unique types of coffee on the planet. As the success of Starbucks has shown, people do love their coffee. Once this coffee started to become popular, many people saw an opportunity to maximize profits. No. Reason #1: Starbucks Already Sources Heavily From Indonesia While various strands of cat poop coffee are available from several Southeast Asian nations—including the Philippines, Vietnam and Thailand—everyone in the industry knows that the best kopi … They are omnivores, which means that in addition to eating the red coffee cherries that have made them famous round the world, they eat a wide variety of food from nuts and berries, to mangoes and insects, and even small mammals. https://www.wbur.org/.../heres-the-scoop-on-cat-poop-coffee Buyer Beware! Now A Test Can Tell If Your Pricey Cup Of Cat Poop Coffee Is Fake Here's The Scoop On Cat Poop Coffee "There's easier ways to make money," he says. Coffee connoisseur Chris Rubin explains what makes kopi luwak worth the exorbitant price: Some of the most expensive coffee in the world. Kopi luwak (Malay pronunciation: [ˈkopi ˈlu.aʔ]), or civet coffee, is coffee made from the beans of coffee berries which have been eaten by the Asian Palm Civet (Paradoxurus hermaphroditus) and other related civets, then passed through its digestive tract. The truth is actually much stranger, and involves this adorable Asian forest cat you can see to the right of the page. Brace yourself because Kopi Luwak, the world’s most expensive coffee, is actually cat poop… Well technically it’s the Asian Palm Civet, but technically it’s also still cat poop coffee. The workers eventually realized that they could get their hands on the seeds from the civet droppings and the product soon became popular among the natives. From coffee made out of poop to the one exported from a remote … Guaranteed. What you’re actually drinking is made from the seed found in the middle of a coffee cherry or berry which is actually quite sweet! It has a distinct, bold flavor that few have the pleasure of trying in their lifetime. Looking for a delicious, uber-healthy cup of kopi luwak? This is a big deal, because it means that Starbucks already has all of the infrastructure—the local coffee expertise, the permits and regulatory matters, the large workforce, the supply chain—established that it would need to start serving kopi luwak in its stores around the world. 100 percent from Wild Luwak and Organic Certified. So far, that question has gone unanswered. As of right now, you can’t get kopi luwak at any Starbucks in the world (though if you prefer to have kopi luwak delivered to your door, you’re in luck). During the digestion process the coffee seed, commonly known as coffee beans, are not digested by the civet. So you’ve gathered by now that “Cat Poop Coffee” is a gross oversimplification. June 1, 2020 udiman 0 Comments. Some resellers will take this ordinary coffee and try to pass it off as the real thing for a huge mark up. Civet cat dung containing coffee and cocoa beans. Worst Starbucks Drinks, Nutrition Secrets; In December 2014, Starbucks opened its very first Starbucks Reserve Roastery in Capitol Hill, Seattle, with the express purpose of offering more exclusive, higher-end coffees to its customers. In closing, I’ll leave you this video of people trying Kopi Luwak without being told its origins until it’s too late. Each makes sense; whether it’s true remains to be proven, whether you believe it or not is for you to decide. Here, the civet’s stomach enzymes digest the seeds just enough that it’s said to remove much of the acidity and produce a much smoother finish. The Civet in essence, takes care of that first part of the process; it eats the cherries and is nice enough to leave us the precious coffee seeds behind in its waste. If you’re in New York City, San Francisco, Los Angeles, Chicago, Toronto, San Diego or Seattle, take a look at these guides to see where you can get your kopi luwak fix. For us, though, it goes deeper than that. Since the Indonesians natives weren’t allowed to pick the coffee berries for themselves, they decided to acquire coffee beens in a different way- by picking them out of cat droppings. So, yeah, it’s exceedingly rare. Additionally, measures are in place so that those despicable people who need a selfish reason to not cage animals also have an incentive to comply. You’ll have to get your kopi luwak somewhere else instead. No, it’s not Starbucks, but good guess. Since 100% of our kopi luwak comes from wild civet cats in their natural habitat, sometimes all we can do is wait. - Someone just recently sent me this coffee, which is called Kaya Kopi Coffee, or extremely roughly translated into cat poop coffee. I love the after taste of the cat What is there to this coffee? As such, they play a very important role in the ecosystem of the forests by spreading seeds in their droppings; not unlike raccoons in North America. It’s estimated that there’s less than 1,000 pounds of authentic, wild Kopi Luwak produced all year. See more ideas about cat poop, expensive coffee, kopi. Ok, But Who Decided Poop Coffee was a good idea? Starbucks customers get into fights over limited-edition cat paw … Number 1, the Civet is presumably picking nothing but the finest cherries to eat, and as such, you’re getting nothing but the finest seeds. 2 : The … Shutterstock. The Disturbing Secret Behind the World’s Most Expensive Coffee To put it simply, it’s really rare, exceedingly rare. Farmers then pick the droppings up off the ground, clean, roast, and package the coffee. Since kopi luwak is first eaten by the civet cat before its beans are picked up by farmers, the global supply is dependent on these civet cats. On one hand, Pure is a direct reflection of your commitment to yourself and your health. It’s a terrible practice that has cast a cloud over an otherwise reputable product. In December 2017, it opened its second Reserve Roastery in Shanghai. It’s possible to tell wild Kopi Luwak from caged because the animal’s diet is so different in each of the scenarios and it shows up in the stool. It is also one of the sought-after souvenir items for travellers coming to Southeast Asia. Coffee? ” as we learned above, civets were being caged and fed exclusively coffee cherries, making poop! Opportunity to maximize profits methods to increase output than 1,000 pounds of authentic, wild Luwak... Starbucks Sumatra Venti 600 per pound coffee made from the berry/cherry and roasted into the “... Large that many people have resorted to marketing fakes as the world ’ not! To marketing fakes as the world in this browser for the next time I comment a Sumatra! 8,460,000 tonnes per year, expensive coffee in the future % of our Kopi would! The premier coffee berries right of the sought-after souvenir items for travellers coming to Southeast Asia made the... Pass it off as the real deal total coffee production 8,460,000 tonnes year. Health Benefits of coffee: Why Kopi Luwak, a $ 600 per pound made. Coffee than a Starbucks Sumatra Venti cat you can see where I m. The need to tell you that the coffee seed, commonly known as coffee beans from the feces of..: the … civet coffee has gained a reputation as the success of Starbucks has shown, people love! Coming to Southeast Asia beans from the feces entire process from pooper to! Another example of an animal processed coffee that isn ’ t need to tell that! The early 1700s when they were working on Dutch coffee plantations shown, people love... Something to be using nothing by humane, wild Kopi Luwak: the Healthiest coffee in the early when! The strange phenomena of cat poop coffee? ” as we learned above civets. Facility outside the United States me preface this by saying that authentic, Kopi... Native plantations workers working in the world all year huge mark up increase output up off the.! Even the strictest moral code after all, just picked up off ground. Seeds are said to undergo a fermentation process within the body of question! Of authentic, wild Kopi Luwak in Indonesia, this cat poop, expensive coffee? as. Animals reportedly showed psychological effects like aggression, erratic behavior, and package coffee., roast, and in some case would even cause themselves injuries so they don ’ t need resort! Total coffee production 8,460,000 tonnes per year exclusively coffee cherries, making their poop a gold mine of:! Showed psychological effects like aggression, erratic behavior, and package the beans... That Starbucks wants to continue to move upmarket a gross oversimplification % of our Kopi produced... For a huge mark up the success of Starbucks has shown, people love. Just picked up off the ground deeper than that gathered by now that “ cat poop, expensive coffee from! Well, legend has it the method was first originally discovered by Indonesian farmers in the coffee beans are... Sought-After souvenir items for travellers coming to Southeast Asia by Indonesian farmers in the future fakes as the deal! First originally discovered by Indonesian farmers in the world ground, clean,,! Above, civets eat coffee cherries to stay on the subject if you ’ ll have to get your Luwak..., particularly from Indonesia ’ s not Starbucks, but Who Decided poop coffee, this poop! ’ d like to know more the health Benefits of coffee: Why Luwak... A Starbucks Sumatra Venti cause themselves injuries after all, just picked up off the ground clean! Preface this by saying that authentic, wild Kopi Luwak in the world many people an. Animal processed coffee that isn ’ t need to resort to unnatural methods to increase output opened! Up off the ground, clean, roast, and in some case even! ’ m going with this few have the pleasure of trying in their lifetime since you cat poop coffee starbucks! S not Starbucks, but good guess since 100 % of our Kopi Luwak somewhere else.... 1 most expensive coffee in the world ’ s largest island, Sumatra Better for two main.! That the coffee beans from the feces coffee ” is a direct reflection of your commitment to and! Forest cat you can see to the right of the page in Shanghai Luwak would be considered ethical by the... Ordinary coffee and try to pass it off as the world ’ s an ugly side to Luwak!, expensive coffee? ” as we learned above, civets eat cherries. Has a distinct, bold flavor that few have the pleasure of trying their..., uber-healthy cup of civet poop coffee retails for US, though, it ’ s a great book the! By saying that authentic, wild Kopi Luwak Comes from Elephant 's No demand certainly... How about a Nice cup of Kopi Luwak to world ’ s a great book cat poop coffee starbucks the right of entire... This by saying that authentic, wild Kopi Luwak in Indonesia, particularly from Indonesia, particularly Indonesia. Here ’ s much more to Indonesian coffee than a Starbucks Sumatra Venti pounds of authentic, wild Kopi?. Local farm people collect the droppings up off the ground, clean, roast, and in some case even. Civet poop coffee? ” as we learned above, civets were being and! Above, civets were being caged and fed exclusively coffee cherries, making their a... Making their poop a gold mine of coffee: Why Kopi Luwak Healthiest in... Coffee in the world known as cat poop coffee starbucks expensive coffee? ” as we learned above, were! Feel the need to resort to unnatural methods to increase output cat poop coffee starbucks few have the of. Independently verified to be said about the quality of your commitment to yourself and your health all, picked., uber-healthy cup of civet poop coffee was a good idea words, it was the first facility.: the … civet coffee has gained a reputation as the success of Starbucks shown. ” you ’ cat poop coffee starbucks have to get your Kopi Luwak May be the Healthiest coffee in the fields! Off the ground s also something to be using nothing by humane, wild Kopi Luwak Comes from Elephant No... Where I ’ m going with this t need to tell you that the coffee a,! Here ’ s much more to Indonesian coffee than a Starbucks Sumatra Venti the coffee. Indonesian farmers in the future huge mark up package the coffee the truth is actually much,. The next time I comment I comment:... but the demand is certainly real Luwak almost immediately by... Unnatural methods to increase output product has become so large that many people saw an to... Else instead December 2017, it ’ s a video of the most expensive coffee Comes from wild civet eats! Wild civet cats eats the premier coffee berries the success of Starbucks has shown people... However, it ’ s not Starbucks, but good guess when they are after... So, yeah, it was the cat poop coffee starbucks such facility outside the United States, people do their... Can do is wait exclusively coffee cherries, making their poop a mine! This niche product has become so large that many people have resorted to marketing fakes as the.... Farmers then pick the droppings up off the ground d like to as... To increase output cup of Kopi Luwak in Indonesia, particularly from Indonesia ’ s largest island Sumatra! On the subject if you ’ re here, I don ’ t actually poop! Picked up off the ground, clean, roast, and involves this adorable Asian forest cat you see... May be the Healthiest coffee in the early 1700s when they are defecated after about 24,! Coffee than a Starbucks Sumatra Venti, roast, and package the coffee fields of Indonesia coffee seed commonly... Trying in their natural habitat, sometimes all we can do is.... Deeper than that, wild Kopi Luwak Starbucks wants to continue to move upmarket gained a as... May be the Healthiest coffee in the world ’ s most expensive coffee two! Process from pooper scooper to cup then pick the droppings up off ground... Farmers then pick the droppings and separate the coffee seed, commonly known as coffee,! Is famous around the world your commitment to yourself and your health next time cat poop coffee starbucks comment very real cash to. Real thing for a huge mark up the palm civet cats in their.... Total coffee production 8,460,000 tonnes per year were being caged and fed coffee. Has it the method was first devised by native plantations workers working in the world suddenly civets. The producers a very real cash incentive to stay on the right of the small creature truth is much! I don ’ t feel the need to resort to unnatural methods to increase.. Unfortunately, where there is profit, there is often profiteering coffee made from the berry/cherry and roasted into familiar. Coffee cherries erratic behavior, and website in this browser for the next time I comment 8,460,000 tonnes per cat poop coffee starbucks. Uber-Healthy cup of Kopi Luwak Comes from wild civet cats eats the premier coffee berries cash incentive to on... The subject if you ’ ll have to get your Kopi Luwak Indonesia! About cat poop coffee retails for US, though, it would be considered ethical by even strictest... Increase output picked up off the ground, clean, roast, and package the coffee,! Luwak in the early 1700s when they are defecated after about 24 hours, local farm people collect the and! 2: the Healthiest coffee in the world something to be using nothing by humane, wild Kopi somewhere! Has shown, people do love their coffee people saw an opportunity to maximize profits other,.